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Checked Bag Fees Illustrate Typical Reaction To Unbundling

The JetBlue decision to start charging for checked bags generated the typical, and typically wrong, reaction to unbundling.
  The JetBlue decision to start charging for checked bags generated the typical, and typically wrong, reaction to unbundling.   In June of 2015 JetBlue, one of only two… http://beyondcostplus.com/blog/checked-bag-fees-illustrate-typical-reaction-unbundling/

Unbundling in the Airline Business

An air carrier starts charging for the first bag and provides a great real-world example of unbundling in the process.
Related Material   An air carrier starts charging for the first bag and provides a great real-world example of unbundling in the process.   Other posts have looked at real… http://beyondcostplus.com/blog/unbundling-airline-business/