Sophisticated pricing strategies surround us. These strategies, developed by the biggest and most successful companies in conjunction with the smartest and most respected researchers, consultants and academics, are incredibly effective at driving sales and increasing profit.
This site is designed to help small businesses in general (and retail florists in particular) understand and take advantage of these same pricing principles to increase sales and profits.
Beyond Cost Plus is sponsored by FloristWare – the most powerful, affordable and easy-to-use POS software for retail florists – as part of their commitment to the floral industry and desire to see flower shops be more successful.